Podcast: Are B2B Companies Preparing for the Worst in 2024?
Are B2B companies ready for the turmoil of the coming year? And how should they be preparing to handle the uncertainty?
Are B2B companies ready for the turmoil of the coming year? And how should they be preparing to handle the uncertainty?
It’s time for our end of the year wrap up, where we’ll discuss the biggest story, the most surprising fact, and the most disruptive trend of the year.
What’s on the minds of eCommerce execs as we head into 2024? It’s not just AI…
The 5 days from Black Friday through Cyber Monday generate outsized revenue for B2C companies. But does the same hold true in B2B?
B2B eCommerce practitioners have long-relied on the same set of metrics to measure the success of their business. But what if those metrics are wrong?
Master B2B’s Brian Beck and Murugan Sivasubramanian, GTM leader from Tata Consultancy Services, spoke with Eric Rehl, the VP of Digital Customer Experience at Schneider Electric, about getting the C-Suite aligned behind digital investments and measuring those results.
We’ve peered into our crystal ball to uncover the most important trends that will impact B2B eCommerce practitioners in 2024. In this free report we’ll share our predictions for 6 events that will change the industry.
Ellery Fisher, the SVP & CIO from McKesson Medical-Surgical at McKesson, spoke with us about the differences in how B2B and B2C firms approach digital investment and gaining internal alignment.
Owens Corning eCommerce Transformation and Operations Leader Chris Baltusnik chat by the fire with us at B2B Online in West Palm Beach about how the company is thinking about digital transformation.
Doug Topken, the Director of Global eCommerce, CRM and Digital Customer Experience at global ingredients solutions company Ingredion, discusses how he builds and measures a business case when he is looking for digital investment.